CHALLENGE, Accepted.

Thousands of challengers have #ComeBackToLife. Are you ready to join them?

As Featured In:

Unlike Any Challenge, Ever.

The 30 Clean is a clean-eating challenge unlike any other. Do it solo, or with a group…whatever helps you accomplish your goals. We’re great if you like to:

  • Personalize your challenge
  • Have the support of small, private, groups
  • Make friends for life
  • Focus on fun
  • Eat great food (even if it doesn’t look like this picture!)

We're Committed to You. How Can We Help?

I want to lose weight, and keep it off

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I have eczema, acne, or other skin disorders

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I have low energy or feel anxious and depressed

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I have an autoimmune disease

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What Does “Clean Eating” Even Mean?!

Basically, we are eating like grandma ate. We are eating real food. We are eliminating overly-consumed foods known to cause intolerance and inflammation.
Oh, but we are keeping wine and chocolate. We aren’t crazy!

Don't Worry, the 30 Clean Has Thought of Everything!

You will walk away with more value than you can imagine, or your money back guaranteed!

30 Clean Startup Guide

Standard and Vegan Guides with Supplements for Active Challengers, Eating Out & Traveling, and Pregnant and Breastfeeding Mama’s.

Daily Accountability Emails

Wake up every morning to your Health Tip, Recipe and Non-Food Challenge of the Day.

Access to Certified Health Advisors

Access to our Health Advisors for all of your nutrition questions.

Community Support

Invitation to a small, private Facebook group with a 30 Clean Coach & Advanced Challengers, PLUS the ability to do the challenge with friends or family anywhere in the world.

30 Clean Dashboard

Personal 30 Clean Dashboard where you can track your stats and organize recipes and resources.

Bonus #1 – 3 Day Starter

(Optional) 3-Day Meal Plan Starter for breakfast, lunch, and dinner ideas complete with recipes and a shopping list.

Bonus #2 – NFC Tracker

We believe FUN is important when changing your habits and creative a new lifestyle, which is why we give you daily Non-Food Challenges (NFCs). Use your NFC Tracker as a way to keep yourself on track!

Bonus #3 – Daily Mark-Off Calendar

Watch the Challenge fly by, as you mark off the days!

Try the All Access Pass!

Get unlimited access to all of our cleans, fasts, challenges, and EXCLUSIVE meal plans! Starting at just $29.99.

Don't Take Our Word for It...

There’s a reason so many of our Challengers keep coming back. Just see for yourself…

If this is the first challenge for any of you, I highly recommend coming back for a second. 30 days is a start, but it takes 66 days to create a habit. The changes I had from the first challenge were drastic. The changes in the 2nd were life changing. I'm so much healthier. I have a LOT more energy to chase and play with my kids. AND I no longer have to take ANY allergy or asthma medicine. I don't have a medical explanation for not needing my Singular, Claritin or an inhaler, I just know I'm enjoying breathing easy while everyone around me is sniffling and sneezing from the crazy pollen counts. Also, I know this challenge is not supposed to be "about weight loss", but in all honestly, that's really the only reason I ever started. I had a 3rd baby and needed to drop the weight. I'm finishing with a lifestyle change, but I started because I needed a diet, and you all let me have bacon and wine with yours! I lost over 20 lb since mid January, and going. Thank you The 30 Clean! Books are great, but its a lot easier to keep old habits at bay when you have coaching and accountability. #allhailthe30clean


The 30 CLEAN may not have saved my life but it has certainly given me a better quality of life.. I have more energy, I am more alert, do not fall asleep talking face to face with someone. I had rip roaring allergies and now they are all but gone. Have not had medication in almost 4 weeks. (was taking 2 or 3 allergy pills a day with little effect. Not to mention to date I have dropped 3 jean sizes. I can get up and down off the floor and I'm exercising 2 times a day. Just do want regret it.


I stopped snoring the first week, no headaches the whole month! I got off caffeine the third week & stayed off. Yes, my clothes fit better & I shaved a minute off my mile time but most importantly I changed the way I look at food


I first started The 30 Clean on the September Challenge, not knowing what to expect. I needed help losing years of bloat and belly fat, but I didn't know what to do. The 30 Clean changed all of that for me in just the first week of my first challenge. I found the recipes to be easy and delicious, which make it totally doable. Having a Coach & Crew kept me motivated and I loved the support from my "Beer Buddies!" Posting my meals helped to keep me compliant. All of these factors were the key to my success because I have never been able to get these weight loss results on my own. I have now completed 4 challenges in a row and have lost a total of 18 pounds. I now have my 25-year old body back and I'll be 46 next month! Thank you to The 30 Clean!

Nancy O’Donnell

I dropped 5 pounds, my clothes fit looser now. I went to the doctor, they were going to increase my meds but didn't. My blood pressure came down, the doctor asked what I was dong different and I told her about the 30 Clean Challenge. She loved the idea and said keep with it, it's helping. I think I can do it on my own, but you all have been great just with ideas, comments, pics and support. I appreciate everything about this. Thanks again.

Marc M

I am on day 9 of The 30 Clean and wow do I love it. I have (been told by doctors) to eat paleo for the (last) 18 months. However, its just very difficult to do that without a really good plan. A friend told me about The 30 clean and I purchased the program and started shortly thereafter. I love the shopping lists and the recipes! You give us what we need to make it as easy as can be and fun! Your program offers such delicious food I don't feel like I am missing out at all and I actually feel accomplished in the kitchen as my friends and family are impressed by my cooking!

I knew I was carrying extra water weight - in 4 days I was down 6 pounds just by following your program. I am about 12-15 pounds from my goal weight now, and I think your program along with my normal exercise program will get me there! I am VERY thankful to you for putting in the time, effort and anything else it took to get this program together and get it out there! THANK YOU - THANK YOU - THANK YOU!!

Robert T


Whether you’re a returning Challenger or this is your first Clean, we have a program designed to help you meet – and exceed – your goals!

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From the Blog...

We’re committed to helping you eat well & feel great! Here’s our best content.

Balanced Living Program Spotlight: Q&A with Jennifer

| Balanced Living, Uncategorized | One Comment
The 30 Clean (T30C) was born from building a community around a 30-day clean eating challenge. We love challenges! We also recognize that, for most people, sustaining challenge habits isn’t realistic for long-term health and wellness. Rather than a mindset of “off-the-challenge” versus “on-the-challenge” we created the Balanced Living Program…

Create Your Cozy: Five Ways to Feel Comforted Without (Comfort) Food This Fall

| Balanced Living, Health, Uncategorized | No Comments
Rolling (literally!) out of bed, last October, I felt like someone left a bowling ball in my tummy. Was I sick? What had I done to myself? And where did this feeling come from? Oh yeah, the Halloween potluck…I’d ignored most of what I know about balanced eating and came…

Finding Balance on an African Safari

| Balanced Living, Travel, Uncategorized | No Comments
We sat around our dinner table with the hum of chatter that made it clear this group was enlivened with interest…and not just in the wonderful experiences we had ‘up-close and personal’ with some of the most amazing animals on the planet! No, this was different. It was interest in…

Healthy Travel Tips: Solutions to Your Most Popular Concerns

| Travel | No Comments
Healthy Travel Tips: Business or leisure travel is something that shows up in our lives. Whether planned or unexpected, our days of travel should really be no different than any other day of our life. Yet for some reason, the thought of traveling brings anxiety to many 30 Cleaners. Even…